For nearly 6 years, FUN88 has always been the official jersey sponsor of Newcastle United football club. So far, the partnership between these two sports giants has brought huge benefits to both FUN88 and Newcastle United, as well as the team's fans around the world.
The partnership was officially confirmed in a special online video on the 125th anniversary of NUFC, with the club's stars joining the signing ceremony, announcing the Newcastle jersey for the new season.
FUN88 is a famous brand in the field of online sports entertainment, often appears in the most eye-catching locations in St.James's Park and on social media and online channels in the UK and internationally.
As part of the new deal, FUN88 - which has become a familiar name on Newcastle apparel since the summer of 2017 - will continue to be the official sponsor appearing on the jerseys and training outfits of the players.
FUN88 said it has built a popular presence on social media with Newcastle supporters since partnering with the Premier League outfit.
FUN88 will support fan initiatives of Newcastle United, and give more media information and fan engagement events around the world,especially in Asia. Every month, FUN88 has been organising many online contests, on grounds events and many other campaigns in China, Thailand and Vietnam, to engage with the fans and to continue expanding the fan base for the club.
Known as a leading online games and sports entertainment company, FUN88 has long been a cult brand in the esports and sports entertainment market. In addition to being the official jersey sponsor of NUFC, FUN88 is currently the official partner in the Asian market of Tottenham Hotspur Club.
Newcastle United will launch three new social media channels in Asia - WeChat, Weibo & Dongqiudi - targeting the Premier League's largest international fan base in China with all the latest club news and exclusive content.
Nathan Walker, director of FUN88, said in 2020: “It is an extremely exciting time to partner with one of England's most famous and oldest clubs like Newcastle United.”
“ Our previous sponsorships in the Premier League have helped not only FUN88 but other football clubs with great results. I am sure that Newcastle United provides FUN88 with a platform to move it to the next level.
We look forward to interacting with the club's huge fan base - both in Newcastle and around the world, especially the Asian market.Over the past few years, we have created great communication opportunities with Newcastle and attracted a huge number of fans in the top populous markets like China or Southeast Asia.”
A FUN88 spokesman added: “Together with Newcastle United, we fulfilled our dream of expanding our fan base across continents, especially in Asia. This partnership helped us become the leading online sports entertainment platform in countries around the world”.
“We are so happy because FUN88 has resumed its relationship with Newcastle United and are committed to supporting the club over the next few years” Lee Charnley- Newcastle United’s director in management said.
“Looking at the success we have achieved so far, we expect the next phase of the partnership and look forward to working together to connect with more Newcastle fans around the globe”.
“It's important for us to find the right partner,” said Mr. Charnley, “and in FUN88, we have a jersey sponsor who understands the club and brings significant commercial benefits”.
"Thanks to this partnership, the position and influence of the club and FUN88 will be enhanced on a worldwide scale.."
Previously, FUN88 was also known as the jersey sponsor of Burnley FC and is now the Official Partner in Asia and Latin America of Tottenham Hotspur.
The brand has also developed a popular social media presence with Newcastle United fans, with thousands of Magpies supporters interacting with their accounts and many benefiting from competitions and ticket and jersey gifts over the years.
Newcastle Review 2021-2022: It is not too difficult to determine the goal of NUFC this new season, which is " holding on". Perhaps this is not difficult for Magpies stings, but that's just not enough to please the fans. We can easily see Newcastle's deficiencies in the past season as defensive. However, the relegation hopes are still extended when the recent victories in the Newcastle match against Leicester or Wolves.
Certainly, the NUFC Board of Directors has high expectations for the team, with showing the best images in the remaining matches of the season, because the 2021-2022 season is an important milestone in the long-term development upcoming plan of the team.
Newcastle United is one of Britain's oldest professional football clubs, based in Newcastle City – North of England. The home is ST James's Park Stadium. This field is heavily invested with a capacity of up to 52,387 spectators at the same time.
This team also has another familiar name to fans- The Magpies. It means stinging birds.Newcastle United have two traditional rivals, Middlesbrough and Sunderland, in their development history.
Previously, Newcastle United Club was owned by Mike Ashley - a British billionaire with a famous career in sports fashion. However, in 2021, Mr. Mike Ashley said goodbye to the Club when transferring ownership of the team to the Saudi Arabia Public Investment Fund (PIF).
FUN88 is a leading online gaming company with a large international following, providing recreational gaming in the sports, e-sports and other licensed online games range with a large number of players in different countries such as China, Thailand, Vietnam. FUN88 has been nominated as the Asian Operator of the Year at the prestigious EGR Awards 2009.
After years of operation, FUN88 did not stop in Asia. Sponsorship and collaboration with Premier League clubs such as Tottenham Hotspur FC, Newcastle United FC and Burnley F.C previously have made FUN88 known infertile markets such as Europe and America.
In addition to football, FUN88 also tries to tie its name to the GT Asia Championship, Porsche Carrera Cup, and MMA general tournament and partnered with major ONE Championship media companies previously. Two players, Robbie Fowler, the Liverpool legend, and Steve Nash – the basketball player who won two MVP titles in the NBA of the USA – are the brand ambassadors of FUN88 previously.
It can be summed up that the jersey sponsorship partnership between FUN88 and Newcastle United will really bring great results to the success of both brands, and at the same time bring many great benefits for fans. Let's look forward to the combination of these two big guys in the coming seasons.
In order not to miss out on fan events, exclusive challenge games, shirt giveaways… directly from Newcastle, let's immediately follow NUFCxFUN88's accounts on Facebook.
